Beware of Social Media Shiny Objects

Beware of Social Media Shiny Objects

Yes, social media marketing can be effective at helping you grow your business, but remember that successful marketing still requires three fundamental things: 1) A defined target market, preferably a list in a database. 2) a great message or irresistible offer, and...
Marketing is Everything

Marketing is Everything

Understanding This Truth: Marketing is Everything! To succeed in business, you need to attract customers. Not just first-time customers, but those who continue to buy from you on a regular basis. It’s customers that put you in business in the first place and allow you...