Small Business Marketing Tips and Advice

Unlocking Local Growth: The Power of Marketing Locally

Unlocking Local Growth: The Power of Marketing Locally

In the dynamic world of marketing, where digital trends and global strategies often dominate the conversation, it's easy to overlook the immense potential of local marketing. Yet, for businesses looking to thrive in their communities and build lasting connections with...

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How to Make Your Marketing Standout

How to Make Your Marketing Standout

I believe that standing out from the crowd and getting your message read, heard, or seen is one of the biggest marketing challenges for small businesses. It’s estimated that the average person is bombarded with over 3000 marketing messages a day. How do you get people...

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Restaurants and Loyalty Card Programs: 7 Reason Have One

Restaurants and Loyalty Card Programs: 7 Reason Have One

Seven Compelling Reasons Restaurants Need a Loyalty Card Program In the highly competitive world of the restaurant industry, establishing a loyal customer base can make all the difference between thriving and merely surviving. A well-designed loyalty card program can...

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Don’t Rely on Google to Bring Free Traffic

Don’t Rely on Google to Bring Free Traffic

I'm often asked, "how do I get my site to show up on "Page One" of Google?"There is no quick or simple answer to this question. There are just too many factors that affect where you show up in the search engine. Google makes frequent updates to it's search engine...

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Beware of Social Media Shiny Objects

Beware of Social Media Shiny Objects

Yes, social media marketing can be effective at helping you grow your business, but remember that successful marketing still requires three fundamental things: 1) A defined target market, preferably a list in a database. 2) a great message or irresistible offer, and...

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5 Reasons Why You Need an Email Newsletter

5 Reasons Why You Need an Email Newsletter

Email newsletters can help your business connect with customers—and increase sales—as long as you make sure they're effective. With the advent of social media and a host of new ways to market your business and products online, many businesses forget about the power of...

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Marketing is Everything

Marketing is Everything

Understanding This Truth: Marketing is Everything! To succeed in business, you need to attract customers. Not just first-time customers, but those who continue to buy from you on a regular basis. It’s customers that put you in business in the first place and allow you...

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